March 2018
What are Lead Magnets? How do I use them?
What are Lead Magnets? A lead magnet is an incentive that marketers offer to potential buyers in exchange for their email address, or other contact information. Lead magnets usually offer a piece of digital, downloadable content, such as a free PDF, a checklist, report, eBook, whitepaper, video, etc. What part do Lead Magnets play in Building […]